Blog - Joshua Lyons Marketing

Content Development

General

5 Ways to Create More Valuable Content

Content creators are often seen looking for ways to captivate their users, this is important in digital marketing. Creating valuable content is especially important for this. Below is a quick step-by-step guide to help create engaging, useful, and valuable content. This can enhance user experience and higher search engine rankings. Learn about some hacks to …

5 Ways to Create More Valuable Content

Billy Hancock, Guest Blogger

May 23, 2022

Marketing Concepts

Marketing Strategies

A Guide to Increasing Lead Generation and Conversion Rates

Lead generation is critical to a company’s development and financial success. The conversion rate is no less an important factor as well. It is a metric that shows how many of the company’s leads have resulted in financial rewards for your business. Do you know how to boost both indicators? A conversion is the proportion …

A Guide to Increasing Lead Generation and Conversion Rates

Wanda Lafond, Guest Blogger

May 16, 2022

Marketing Concepts

Marketing Strategies

Fintech Marketing: Top Techniques to Boost Revenue

The finance industry is quickly changing along with the advent of technology. The new term ‘Fintech’ refers to using computer programs to drive financial transactions, and also perform other banking and financial services. This type of innovation in the industry has changed how financial institutions operate, communicate, and engage with customers. This is done through …

Fintech Marketing: Top Techniques to Boost Revenue

Virginia Andrus, Guest Blogger

May 9, 2022

Branding

Personal Branding

5 Ways to Make Your Business Stand Out

In today’s ultra-competitive world, it can be difficult for new businesses to make a name for themselves and become top performers. For those who wish to take their business to the next level, it can be helpful to know a few ways you can stand out from the competition. Here are five smart ways to …

5 Ways to Make Your Business Stand Out

Vivienne Vaughan, Guest Blogger

May 2, 2022

Branding

Freebies

Personal Branding

Brand Voice: What It Is and How to Create It

Building a powerful brand in the competitive online world is a challenging task. There are many foundational elements that make up a brand identity, and it should go without saying that a tone of voice is one of its most important pillars. Why? Because your tone of voice helps define your brand’s personality and can …

Brand Voice: What It Is and How to Create It

Nikola Sekulic, Guest Blogger

April 25, 2022

General

Website

Top 5 Website Builders You Can Use

Before you can promote your company’s products or services, you should make sure that you have a reliable website. People should be able to easily access it so they can view your offer, and get to know more about it. Even if you make a personal website for yourself, it helps to know which website …

Top 5 Website Builders You Can Use

Steven Vitte, Content Writer

April 18, 2022

General

Website

How to Track (and Improve) Bing Rankings Step-by-Step

In this post, you’ll learn; why it’s worthwhile to track your Bing rankings, how to track them with a tracking tool, how to track them with Bing webmaster tools, and three tips on how to improve those rankings. No need for lengthy introductions, let’s dive in. Why Bother Tracking Bing Rankings? The simple answer is …

How to Track (and Improve) Bing Rankings Step-by-Step

Ryan Prior, Guest Blogger

April 11, 2022

Email Marketing

General

Website

Online Scammers and Spam Marketing Emails

It’s common for people to get hundreds of spam emails flooding their inbox on a regular basis. Many scammers and spam companies out there are trying to get personal information about people. They get this information through many different platforms, such as: email, text messages, social media direct messaging, and even phone calls that are …

Online Scammers and Spam Marketing Emails

Krystal Facey, Content Writer

April 4, 2022

General

Website

How to Optimize Your eCommerce Website for Conversion Success

The digital age has ushered in the popularity of online stores being launched. Part of the metrics for success is called the eCommerce conversion rate, which refers to the data about the number of visitors to a business’s eCommerce website. The rate shows how many customers have completed the entire checkout process and have made …

How to Optimize Your eCommerce Website for Conversion Success

Mike Austin

April 1, 2022

General

Search Engine Optimization

Website

Tips to Keep up with Google Algorithm Updates

The Google SEO landscape is constantly evolving. The search engine titan has rolled out hundreds of algorithm updates and modifications since its inception. The algorithm changes so frequently that it’s hard to keep up with every update. You’ll probably never be able to master every update, but you should be able to stay on top …

Tips to Keep up with Google Algorithm Updates

Paul Fraser, Guest Blogger

March 28, 2022