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Content Development

9 Ways to Make Your Content More Engaging

Standing out with your content has never been so challenging. While more and more brands invest in top-notch content creation, it’s a good idea to have a content marketing strategy, creativity, and high-end writing skills to make your content more engaging. But let’s get started from simpler things, getting back to the content you already …

9 Ways to Make Your Content More Engaging

Isabelle Jordan, Guest Blogger
December 20, 2021

Website

What’s the Difference Between a Domains vs. Hosting

The differences between domains vs. hosting are important and both are needed to run a website.  You should use them together, but have to  purchase them separately. Each have their own advantages and disadvantages. Let’s look at what each one is and how they work, and why choosing a good web hosting service is so …

What’s the Difference Between a Domains vs. Hosting

Joshua Lyons Marketing
December 15, 2021

Content Development

Video Marketing

7 Tips for Making High-Impact Brand Videos

Brand videos are important if you want to impact your viewers. According to recent statistics, 63% of businesses have made a video as a key part of their marketing strategy in 2017. And this number grew up to 86% in 2021. Businesses, freelancers, and influencers have all realized the importance of making videos, and we …

7 Tips for Making High-Impact Brand Videos

Malachi Pinto, Guest Blogger
December 13, 2021

Content Development

How Unique Content Helps Increase Conversions

Having a lot of web traffic is definitely a positive factor in business, however, it is not very worthwhile if the traffic does not result in a conversion. Conversions include, but are not limited to: a purchase, an eBook download, filling out registration forms for more details, or signing up to your email list. A …

How Unique Content Helps Increase Conversions

Isla Ava, Guest Blogger
December 8, 2021

Marketing Concepts

Personal Branding

What is Your Mission Statement?

If you can provide a brief description of the purpose behind your company, then you have created a mission statement. If you start a company, then you should have a purpose for it. Your company exists to provide some sort of service, either in the form of in-person help or a product they are trying …

What is Your Mission Statement?

Steven Vitte, Content Writer
December 6, 2021

Marketing Strategies

10 Lead Generation Methods to Consider Using

Generating leads is an important part of B2B businesses. In the old days, word of mouth marketing was the go-to lead generation technique. But now there are many other options of lead generation available. These days we have resources that enable businesses to quickly acquire quality leads, aside from using word of mouth marketing. This …

10 Lead Generation Methods to Consider Using

Jigar Espark, Guest Blogger
December 1, 2021

Marketing Concepts

What is Your Unique Selling Proposition?

As a salesperson, you probably use something called a “Unique Selling Proposition” (USP) to explain the key factors that separate your product from the ones your competitors make. Competition drives productivity in business, this is especially true for e-commerce brands as they don’t have just local competitors to consider. For customers, it is a matter …

What is Your Unique Selling Proposition?

Steven Vitte, Content Writer
November 29, 2021

Website

7 Challenges in Web Development

Web development can include creating a simple web page to building complex web applications that make life easier. Some websites and apps may look simple, but can actually be very complex, from a coding perspective! Because of this, web development is often best done by custom web development agencies. There are rapid changes happening in …

7 Challenges in Web Development

Harikrishna Kundariya, Guest Blogger
November 24, 2021

Marketing Concepts

Marketing Planning

Tips for Navigating Marketing Risks

Marketing has changed a lot in the last couple of years, and it’s important to plan accordingly. With the right approach, you can navigate common marketing risks and guard against them long into the future. Here’s what you should watch out for: Cyberattacks A cybersecurity staffing shortage has made it tough for marketers to keep …

Tips for Navigating Marketing Risks

Amanda Winstead, Guest Blogger
November 22, 2021

Branding

Marketing Concepts

Marketing Strategies

Brand Awareness: What You Should Know

Brand awareness is one of the main things a business should consider, for the company itself, as well as its products or services. By definition, it is how familiar your customers, or potential customers, are with you. Your audience should be able to recognize your brand and accurately attribute it to what you provide. Within …

Brand Awareness: What You Should Know

Chris Bigelow, Project Manager
November 15, 2021

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