Trying to stand out amongst a sea of competitors can be challenging. This is why marketers are constantly looking for new and interesting ways to attract and engage the right audience and convert site visitors into viable leads. This is exactly what led to the invention of microsites, landing pages and splash pages. While they … The Difference Between a Microsite, Landing Page and Splash Page
If you’ve already done everything outlined in the first two blog posts of this series, then your website likely looks great and provides an outstanding user experience. However, it’s possible some technical aspects of your website could be preventing your business from being as profitable as you would like. Fortunately, doing a “technical audit” can … How to Do a Digital Marketing Audit: Technical Audit [Part 3]
Getting website traffic is great! But, if your website visitors have a poor user experience, your website traffic is virtually useless and resulting in an undesirable ROI. In part one of this series, we went over some initial steps for getting started with your digital marketing audit. This second blog post builds upon the first … How to Do a Digital Marketing Audit: User Experience [Part 2]
What are your Core Web Vital results and why do they matter? If you want to attract clients or customers, it’s a very good idea to build a website. These days people regularly go to Google, or other search engines, when they want to learn anything. And having a website is an excellent way to … Why Core Web Vital Results Vary and How To Get Consistent Results?